Heather Elder Represents News

Thursday, August 20, 2009

IPA Award Winner Kevin Twomey

Heather Elder Represents applaudes Kevin Twomey. Kevin earned 2nd place in the category of Special: Digital Enhanced Pro for Butterflies. To see the prize winning images Butterflies, click here. Each photograph is of a butterfly, multiplied and transformed numerous times to create the final image.






Fall Focus 2009

Not Your Average Diptych

We all know Hunter loves to inject humor into his work. A baby bottle all by itself is not all that interesting. Enter tightly wound baby, feigning for a milk fix. Place next to baby bottle as a diptych. Now that kinda works. Makes us laugh, anyways.

Here's another chuckle for you. Hunter loves dishin' 'em.

Anderson Trotting the Globe Again

While exploring on his day off in Prague for a Diner’s Club assignment with DraftFCB Chicago, Andy discovered an abandoned coal mine waiting to be captured by his lens.

Fresh on the heels of a Diner's Club commission, Andy grabbed dinner with JWT Chicago's AD Jeff Harter while in town. Andy and JWT Chicago had been on each other's radar for quite some time. Chock it up to good timing, a project to shoot portraits of Marine officers was presented to Andy. Here's one from a series of 10.

Martinez: From Pharma to Fashion

McCann Erickson NY's Art Buyer Sonia Zobel and Creative Director Susanne Frenk joined David Martinez on travels to Auckland and Queenstown, New Zealand to shoot for Reclast earlier this year. Shooting alongside the film production, the crew unfortunately encountered horrible weather. Mustering resourcefulness to brave the elements, everyone scrambled around the forest at the 11th hour to find a new shoot location. All in all, things turned out swell and David reveled in capturing the the stunning canvas of New Zealand.

Another pharma highlight produced by DM's studio was an intimate portrait project for Reyataz, the newest drug in the fight to keep HIV positive people living healthier and longer. Shooting in Los Angeles, AB Zully Ortiz and AD Carol Fiorino of Euro RSCG NY commissioned David to shoot real people living with HIV.

Shifting gears into Fashion, this summer David shot Levi's Authentics Signature with Silverlign Group's Art Buyer, Shellie Ruth and Executive Creative Director, Tim Kain. This time the tables were turned and David was shooting video alongside the stills.

Thrilled with the results of the Levi's Authentics collaboration, The Silverlign Group reunited with David to shoot portraits and moving images for Dockers. The images are currently being used on the Dockers website.

Ann Cutting: Setting the Stage

Nikon World's Spring 2009 Online Issue highlights Ann Cutting's photography in The Story So Far. Log on here to read a behind the scenes account on the science of Ann's concepts.

For the British publication of Colin McAdam's second novel Fall, Colin chose one of Ann's stock images for his cover. The dream like portrait hints to the tale a young man and his desires to Fall in love.

Devon Jarvis:
In A Flash

Self magazine keeps Devon busy, busy. Every month he shoots a series of photo illustrations for stories on Health and Beauty featured in the Flash section.

Looks Green 2ME

SONY approached Kevin Twomey with a concept to create an image that would convey a sense of “green” energy without showing any of thier energy efficiency products. They requested three basic elements in the shot: grass, leaves and a glass sphere. Not part of the original scope, Kevin introduced a succulent into the equation.

After nailing the grass, leaf and succulents, down to the wire, Kevin had that nudging feeling that green energy wasn't quite there. Solution:stop trying so hard and just start playing. Stylist shoves pot of grass up against sphere. Kevin snaps a few frames. All eyes focus on the monitor. Combine the magical powers of a crystal ball and Kevin Twomey behind the lens. Viola! Green energy and beyond.






Wednesday, August 19, 2009

Filter by Concept not by Camera

Imagine searching for an image by specialty and not by photographer. How much easier is that? Heather Elder's innovative e-mail campaign hypes up this practical, user-friendly feature on the newly redesigned Heather Elder Represents website.






Thursday, August 13, 2009


With photography roots in NYC, San Francisco transplant, Kevin Twomey is the latest talent to join Heather Elder Represents. Kevin's color palette, angles and subjects are signature (2ME).

"Barbicide" emerged from an editorial project to shoot a BARBICIDE canister filled with combs. Transported back to his early childhood in Mineola, picture young Kevin swiveling around in a barber shop chair and intermittently staring at the Barbicide canister. Fast forward to 2009, while gazing into the BARBICIDE logo, Kevin takes a closer look at the type. The words "Barbi-Cide" leap out at him. Barbie Homicide on a Barber Shop counter. Morbid, yes. Brilliant, for sure.